Must A Wannabe Content Creator Pal Stop Exploiting People for Material?

One Side: One Friend's Perspective

At times she films me while having a meal. It's jarring to spot myself on her social media – it’s like a jumpscare.

A close companion of 10 years, she, labels herself the “content queen”. It’s fun for a bit, but it weighs on our friendship.

Being highly outgoing, there's a constant urge the need to record everything constantly. When we eat out, she says, “The camera eats first,” and snaps pictures with the flash on, which induces embarrassment. I don’t like it when strangers see her posing or filming – I get vicarious awkwardness. It also frustrates me because meals lose their warmth.

She isn’t exactly an online personality yet, but Marielle is trying to be. She creates video blogs about city life, her daily routine, and her work as a stylist. Her content is good, I’ll give her that, but I don’t want to be dragged into it. On occasion I'm captured while I’m eating, or simply tagging along. Later, I appear on her Instagram afterwards, and it comes like a jumpscare: I’ll have bare-faced, an awkward face or be captured mid-bite. It feels invasive.

Marielle also anticipates that I will to record her at inopportune moments. Sometimes I'm in conversation to another person, or we're simply spending time in the street. I feel like our bond has transformed into me being her unpaid videographer. She has the means to employ someone if she wanted professional shots. Upon mentioning my unease about this arrangement, she brushed it off. She’s taken me to several industry functions, which were appreciated, but that doesn’t make up for all the energy I spend helping her create material.

I’m grateful that she has helped me with my career in design, but I resist our friendship to become just a ledger of exchanges. I don't believe she’s fake or dishonest, but at times I feel that if the camera is out, we will begin acting in a way that presents a favorable image for her channel.

Her directive is, “OK, look happy!” and film me smiling with another. It’s so silly. It's crucial her to recognize that our decade-long friendship still has boundaries. I love being with her, but I also desire to enjoy it without being recorded, edited, or posted for an audience. I’m not a prop for her Instagram.

The Defence: The Content Creator's View

I hope Beth to see that the content we make together can get us a foot in the door.

I love shooting content. It's more than a hobby; it’s part of who I am. Creating videos and sharing my life online enables me to show my personality and engage with people in novel forms.

I don’t see myself as a professional creator yet, but it's savvy to generate income from your interests. I look up to people on TikTok who pull off that style of informal, self-made film-making.

Content creation is my version of engaging with life: noticing the nuances, sharing them with an audience that appreciates the craft behind it. I never intend to make Beth uneasy. Bringing her to industry events was my way of sharing opportunities, providing her a chance to experience exclusive moments that could help her career in design too. That isn't blackmail, it's simply being realistic.

I would take her to these events even if she didn’t help me, but I want her to see the benefits the work we create together can achieve: a foot in the door. I understand not everyone likes being filmed, but often spontaneity is what makes content authentic. Being recorded from time to time is part and parcel of being my friend. I would delete anything she asked, but she has never asked yet.

I don't demand anybody to be my personal videographer, but companions support one another in minor capacities. My assumption was filming a short video now and then would be enjoyable for her. Innovation flourishes in collaboration, and having Beth around makes projects energetic and pleasurable. I don't compel her to participate in anything, and I’d never intentionally embarrass her. But filming together sometimes is part of how I record our time together.

I value Beth’s friendship deeply and want to avoid content creation to drive a wedge between us. I’m willing to compromise: like asking before recording, and steering clear of angles that might make her self-conscious.

This isn’t about control, it's regarding expressing my perspective while still respecting hers. Clearly making content is not a substitute for genuine friendship: it’s just part of how I live my life and I desire her to be included in a way that’s agreeable for both of us.

The Jury: Public Sentiment

Should Marielle stop filming herself and her friend when they are socializing?

There’s nothing more excruciating than having a companion point a camera at you. I get that it's her passion, but I don’t make friends come to my work. Maybe she can find influencer friends to collaborate with. Given the uncertain future of AI, personal relationships are the only thing we have – don’t waste them!
A respondent, 25

When pursuing something as a career, it's unfair to expect your friends for assistance repeatedly, even if they have done it before. If Marielle loves shooting, that doesn’t mean everyone around her is content. She must to honor Beth’s privacy.
Another reader, 26

Marielle might love producing videos and displaying her life online, but it’s not for everyone. It’s nice she has assisted Beth’s career, but she needs to listen to what her friend desires.
Emma, 27

It sounds like you care about each other, so hold on to that and make sure it’s the focus in your relationship. Create some real memories, where true emotions are preserved, not online archives. In fact, celebrities who seem to share their worlds actually have more privacy than it appears.
One opinion, 53

Marielle appears to be not fully engaged nor authentic when they're together – she’s working. Both seem confused as to what’s reasonable. The solution lies not in trying to alter one another, but in each setting clear boundaries around what feels acceptable to them and seeing if there is an acceptable compromise.
A final view, 71

Now You Be the Judge

In an online poll: is Marielle over-exposing their bond?

Ryan Duran
Ryan Duran

Lena Hofmann ist eine erfahrene Journalistin mit Schwerpunkt auf Schweizer Politik und gesellschaftlichen Entwicklungen.